Your Morning Deserves a Loyal Companion
Our Mission
Here at Morning Watch Coffee, we believe the first moments of your day deserves comfort, purpose, and strength – just like the loyal companion at your side. With every cup we look to set the tone of your day by delivering a premium, ethically sourced coffee that is crafted to be bold, dependable, and deeply rooted in purpose. Our mission goes beyond the cup. We’re committed to giving back to the communities that support us – from first responders to rescues and everyday protectors. Fuel your day and join the movement to watch over those who protect us.
Our Story
Here at Morning Watch Coffee, it all started with two things we love: a good cup of coffee and a dog.
Weekdays called for a strong pick-me-up to get us going and keep us sharp. On weekends, we’d slow down - enjoying quiet mornings with Cleo, the Cane Corso. What we realized was simple: we couldn’t find a coffee that matched the rhythm of our lives — one that fueled the workweek and honored the calm, loyal presence of the dog we love.
So we created it.
Morning Watch Coffee is more than just coffee. It’s about community - the one that protects us, serves alongside us, and curls up next to us after a long day. That’s why a portion of every sale supports dog rescues and Police K9 handler programs. Because every dog deserves the chance to be someone’s guardian — and every person deserves a loyal companion (and a great cup of coffee).
